Oklahoma CEEP
OG&E Energy Corp
OG&E Energy Corp is an energy utility serving customers in Oklahoma and Arkansas that offers multiple energy efficiency programs.
Over Winter 2016, CLEAResult was asked to develop a single page within the client’s site to promote a variety of energy saving solutions to a broad range of commercial customers. In order to deliver all the content without presenting a wall of text, we extended the client’s site with a new UI component that presented only relevant content to each customer and transformed a series of conditional form fields into a engaging interaction.
The approach generated higher-quality leads and we were asked to adapt the solution for OG&E customers in Arkansas.
My Responsibilities
- Information architecture
- Interaction design
- Visual design (collaboration)
- Technical direction